diff --git a/build/build.go b/build/build.go
index b25b84c..7d6ec10 100644
--- a/build/build.go
+++ b/build/build.go
@@ -36,6 +36,7 @@ import (
 	"strings"
 
 	"github.com/PuerkitoBio/goquery"
+	"github.com/fatih/color"
 	_ "github.com/mattn/go-sqlite3"
 )
 
@@ -274,17 +275,21 @@ func main() {
 	webcachePath := flag.String("webcache", "cache/webcache", "web data cache")
 	flag.Parse()
 
+	log.Print(color.BlueString("scraping data..."))
 	reviews, err := scrapeData(*urlsPath, *geocachePath, *webcachePath)
 	if err != nil {
 		log.Fatal(err)
 	}
 
+	log.Print(color.BlueString("collating data..."))
 	restaurants := collateData(reviews)
 
+	log.Print(color.BlueString("computing station data..."))
 	if err := computeStnData(restaurants, *stationsPath); err != nil {
 		log.Fatal(err)
 	}
 
+	log.Print(color.BlueString("saving data..."))
 	if err := dumpData(*dbPath, restaurants); err != nil {
 		log.Fatal(err)
 	}
diff --git a/build/scrape.go b/build/scrape.go
index 31c3460..3f9bb21 100644
--- a/build/scrape.go
+++ b/build/scrape.go
@@ -28,6 +28,7 @@ import (
 	"sync"
 
 	"github.com/PuerkitoBio/goquery"
+	"github.com/fatih/color"
 )
 
 type feature struct {
@@ -159,10 +160,10 @@ func scrape(url string, scr scraper) ([]review, error) {
 		defer wg.Done()
 		for rev := range out {
 			if rev.err == nil {
-				log.Printf("SUCCESS: %s", rev.name)
+				log.Print(color.GreenString(rev.name))
 				reviews = append(reviews, rev)
 			} else {
-				log.Printf("FAIL: %s", rev.name)
+				log.Printf("%s (%s)", color.YellowString(rev.name), color.RedString(rev.err.Error()))
 			}
 		}
 	}()